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Online Casino Conditions >>> Betting News >>> June '07 News


Playtech to Develop & License ShuffleMaster Online Casino Games

by Dorothy Vick, News Staff
Writer      Bookmark with del.icio.us
June 13, 2007
 

International online casino and gaming software developer, Playtech, has announced another major deal - this time with recognizable brick n' mortar casino supplier and games developer, Shuffle Master. In conjunction with Guardian Gaming, who owns exclusive rights to license certain Shuffle Master games to be played online out of the U.S., Playtech has intellectual property rights to sub-license a host of Shuffle Master games to its online casino licencees.

The agreement with Guardian Gaming will make Playtech the exclusive supplier of gaming software on the Shuffle Master online casino website, which incidentally, is also operated by Guardian Gaming. Hallmark games to be developed by Playtech include the wildly popular Three Card Poker, Pai Gow, Ultimate Texas Hold'em, Let it Ride, Casino War and Dragon Bonus.

The deal is another recent first for Playtech, who has made tremendous advancements in the international online gambling industry following the U.S. crackdown. Playtech is now the only online casino software developer with rights to turn Shuffle Master's popular games into virtual counterparts.

Shuffle Master certainly did its homework on who it wanted to develop its gaming portfolio. Playtech has been a pioneer in the industry since its early beginnings in the nineties, and now offers one of the most graphically advanced and secure online gaming software platforms in the industry.

Playtech's new CEO, Mor Weizer, who recently took over former CEO Avigur Zmora's duties, said that Playtech is very pleased to have procured these prestigious rights, and that it certainly reflects on the companies expanding global presence in regulated online casino gaming markets.

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